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In the ever-evolving landscape of technology and digital innovation, Sidecar’s annual digitalNow conference has become a cornerstone event for association leaders. As we eagerly anticipate digitalNow 2023, there are several key reasons why this year's event promises to be a game-changer for those at the helm of professional associations. Take a look at them below.

1. Cutting-Edge Keynotes

Association leaders are often tasked with steering their organizations through the complex and rapidly changing world of technology and digital transformation. digitalNow 2023’s lineup of world-class speakers make it an invaluable source of insights and expertise for those leading associations.

This year's keynote speakers represent diverse industries and were chosen specifically to provide insights relevant to association leaders. Leaders from organizations such as AWS, Innovate Grow Scale, Avenue M Group, Team MindShift, and more will cover key topics including how to use artificial intelligence to innovate and grow, how to properly use large language models, and how to create a culture of innovation.

Related: digitalNow 2023 Keynote Speakers to Focus on AI and Innovation for Associations Learn More >

2. Unparalleled Networking Opportunities

Association leaders are often tasked with building connections, whether with other associations, partners, or members. digitalNow 2023 provides an exceptional opportunity to network with like-minded individuals who share a passion for all things innovation. The conference offers structured networking sessions that can help association leaders connect with professionals, thought leaders, and innovators from various backgrounds.

These interactions can lead to collaborations, partnerships, and valuable insights that can inform association strategies, enrich your professional network, and drive growth for your organization.

3. Hands-On Workshops

digitalNow 2023 offers a plethora of hands-on workshops and breakout sessions, specifically designed to provide association leaders with practical skills and knowledge they can apply in their work. These sessions cover a range of topics, including artificial intelligence, digital marketing, data analytics, member retention, and culture. These practical takeaways can be invaluable for association leaders who want to enhance their organizations' digital strategies and stay competitive and relevant in their respective industries.

4. Interactive, Forward-Looking Sessions

Innovation sessions during digitalNow will allow attendees to connect with keynote speakers and industry experts and discuss critical topics in depth. For example, during the breakout session “Disrupt or Be Disrupted: How to Transform Your Innovation Pipeline,” on Friday, Nov. 3, you’ll learn how to identify and capitalize on new opportunities for growth, drive your organization’s digital transformation with data and technology, and manage your board’s expectations.

Related: 5 Key Strategies for Bringing Innovation to Life in Your Organization Learn More >

5. Continued Education

Association leaders understand the value of ongoing education and professional development, and digitalNow 2023 provides an excellent platform to enhance your knowledge and skills. With 15.25 hours of CAE-eligible content, the conference offers a rich selection of educational sessions, workshops, and breakout sessions that can help association leaders stay current with industry trends and best practices. This year’s conference will focus heavily on how associations can adopt artificial intelligence to improve their marketing and sales efforts through personalization, enhanced efficiencies, content production, and more.

Related: How to Integrate Your Association’s Content into the AI Ecosystem  Learn More >

How You Can Use AI to Elevate Your Association

Want to elevate your association using AI? Download our free ebook, "Ascend: Unlocking the Power of AI for Associations," which will teach you about how AI works, how it can be used for your association, the key benefits of using it, and more.

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Allison Kral
Post by Allison Kral
October 24, 2023
Allison is a senior consultant at Ready North. She joined the agency in March 2021 and is a 2014 graduate from Ohio University, where she earned a Bachelor of Science in magazine journalism from the E.W. Scripps School of Journalism. With a background in magazine journalism, Allison harbors a love for writing and storytelling. She loves creating compelling content that engages readers and ignites conversations. Allison enjoys working in a fast-paced industry where she can grow, learn, and test her skills. She thrives in environments where she’s able to wear many hats—including writing, editing, marketing, social media management, and more.