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How to Create Powerful Content for Member Engagement

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What to Expect from How to Create Powerful Content for Member Engagement

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Description

Gone are the days where we all received the majority of our information from a handful of media outlets. Today, we can connect to thought leaders through blogs, podcasts, YouTube videos, and a countless number of different online media sources. Granted, there is an equally wide range in content quality, but a lot of content is out there nonetheless and most of it is free. In other words, if your members’ only reason for joining an association was to gain access to the latest industry news and insights, there are many other ways that don’t involve membership fees and commitments. With more options to access content, associations need to reassert their purpose and learn how to reconnect and engage in new ways with a society in flux.
This course and its lessons delve into the various types of content including the benefits of different content types associations can use and how to determine the content types that make the most sense for your organization.

At the end of this course, you will be able to:

 

  • Describe the rules of engagement and ways to empathize with your intended audience
  • Identify the types of content that make the most sense for your organization
  • Outline a content marketing strategy for your organization
  • Experiment with content development tools, ideas, and themes
Estimated duration: 2 hr(s)
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You’re all set!

User Notepad

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Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt explicabo. Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore

Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt explicabo. Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore

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