Piloting AI

Description

Through Artificial Intelligence (AI), you can make your association more intelligent and your brand more human. That's why hundreds of marketing tasks will soon be intelligently automated to some degree.

But where do you begin?

Join Paul Roetzer, founder and CEO of For Ready North, formally PR 20/02 and Marketing Artificial Intelligence Institute, in this online training course to get an approachable and actionable framework that your association can use to get started with AI and build buy-in from stakeholders.

At the end of this course, you will be able to:

Describe what AI is and how association marketing teams can use it
Identify AI quick-win pilot projects within your association's marketing department
Understand the steps to solve marketing challenges more efficiently and cost-effectively
Build support from decision-makers and stakeholders for the longer-term vision
Describe the best practices for AI selection

Estimated duration: 1 Hrs

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User Notepad

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