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Introducing Hum: A New Audience Intelligence Platform for Professional Associations

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Description

The Audience Strategy. A transformative digital engagement model for increasing your association's reach, revenue and resilience. The Hum Platform. Essential new software built for professional associations to execute the audience strategy.

Steve Lieber, former CEO of HIMSS lays out "The Audience Strategy" — a transformative digital engagement model for increasing your association's reach, revenue and reslience. Jake Zarnegar provides an overview of Hum, the audience intelligence platform built for professional associations to execute the audience strategy. 

Speakers: Stephen Lieber, Jake Zarnegar

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