How to Beat Burnout and Help Your Team Overcome Feeling Like There’s Not Enough Time in the Day

We live in an increasingly productivity-obsessed world, which leads many employees to feel overwhelmed with their schedules and workload – both at home and in the workplace. It’s not uncommon for teams to feel like there’s simply not enough time in the day to accomplish all of their tasks and initiatives.  While this feeling is […]

How helping your team learn helps your organization grow

One of the biggest workplace trends to come out of the COVID-19 pandemic was a greater focus on workplace culture, specifically on the impact of leadership. Creating a space where leaders and team members alike feel comfortable and able to grow and gain new opportunities is the key to all of our recruitment and retention […]

Are you doing your best to onboard employees virtually?

When the world quarantined in 2020, working remotely was a necessity. Now that the world is finding its new normal, remote work is thriving. The benefits of remote work have opened up opportunities for many employees and their employers, including for associations. But the question remains: How do you connect and train with new employees […]

What’s the purpose of meeting minutes?

Taking meeting minutes is important for both historical record-keeping and a reference for guests who couldn’t attend. Despite the nomenclature, meeting minutes don’t have anything to do with actual minutes — meeting minutes are just about documenting the key decisions that were made and what’s to come next as a result.  Keep reading for helpful […]

Diverse Leaders Are Key to Associations’ Success

When we think of any organization, its leaders are often top of mind. Hear “Apple” and you think of the late Steve Jobs. Someone mentions “OWN” and you’re going to think of Oprah Winfrey. It’s hard to separate the leader from the thing they lead, which can be to both the detriment and the benefit […]

Why now is the time to change your pricing strategy (and how to do it!)

The past 15 months have put a damper on discussions surrounding pricing strategies. Many associations have chosen the path of social responsibility and dramatically reduced pricing on many of their offerings to keep providing support and services to members who are struggling. As we ease back into the world, now is the time to change […]

Finding clarity in the chaos: Lessons from the frontlines of leadership during a pandemic

As Mike Moss, president of the Society for College and University Planning,  Donté Shannon, CEO of the Association for Equipment Management Professionals, and Sarah Trahern, CEO of the Country Music Association, all discovered as they spoke together for the first the time at “Key Lessons from the Path to Resilient Leadership” during SURGE Forward, there’s […]

Creator Coins: What the Next Generation of Cryptocurrency Means For You

As the next generation of membership finds your association, so, too, does the next generation of cryptocurrency. Enter creator coins, a consumer-driven currency with the potential to boost member engagement and investment while empowering associations towards more independence from traditional financial structures. But what does all this mean for you? What are creator coins? Creator […]

How to use data visualization to find communities within your association

It’s no secret that we are a visual society. Our eyes are drawn to graphics and visualizations that help us make meaning of a variety of complex situations. We might like to think we are able to quickly grasp, process, and utilize vast sets of data, but in the end, we all really appreciate an […]

6 creative ways brands are taking advantage of Instagram Stories

Does your association or organization use Instagram to build your brand and engage with your audience? If you do, are Instagram Stories part of your social media strategy? If they’re not already, they should be.  The fleeting nature of Instagram Stories means this content format is less refined and curated, and more unfiltered and raw, […]

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