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On Sidecar's blog, we focus on untold stories, new ideas, cutting edge technology and lessons learned from the association industry and beyond.

Featured Blogs

Decoding the AI Buzz: Association Professionals Weigh In

In case you missed it, our Generative AI for Associations webinar brought together a massive group of association professionals and artificial intelligence thought leaders to explore the implications and possibilities of the new technology. With over 1,000 attendees and a very active chat, there was a lot to discuss. For our attendees, the experience with […]

When It Comes to Your Audience, Sometimes Local Means Global

As organizations prepare to expand outside the US, experienced executives are keenly aware of potential pitfalls and go to great lengths to prepare accordingly. The most successful initiatives certainly include a significant investment in research to help understand the new environment and the local conditions the association is set to operate in.  What are the […]

Must-Try AI Tools for Associations & Non-Profits

Unless you’ve been living under a rock for the last few months, AI has taken the world by storm. ChatGPT is up to 13M daily users, Microsoft has integrated AI into their Bing search tool and organizations are left wondering how this technology will impact business.  Whether you realize it or not, artificial intelligence is […]

Inspiring Associations to Embrace the Possibilities of Generative AI

Despite the significant benefits of generative AI, many association leaders are telling me that they are hesitant to embrace this cutting-edge technology due to various factors – including a history of having challenges using new tech. When airplanes first took flight, some looked up in awe and were inspired to think big. Others looked away […]

Sidecar Water Cooler: Workplace Trends to Know for 2023

Have you ever heard people talking about "the future of work," particularly in the wake of the pandemic?  Well, guess what? The future has arrived, and associations need to be aware of the shifts and trends that are shaping the workplace in 2023 and for the coming years.  Welcome to the Sidecar Water Cooler Show, […]

AI in Action: Summarizing Your Association Content

For associations, content is always in supply. Whether it’s sessions from your annual conference, articles from your publications, in-depth research and studies or member interviews, organizations have a goldmine of expertise at their fingertips.  But how much of this content is easy to get through or even access? Whether it’s time-sensitive (as in “you had […]

Creating Member Onboarding Experiences That Drive Retention

Creating an effective onboarding experience is critical for the success of any association's membership program. Renewal rates for first-year members trend lower compared to those of second-year and beyond, often representing a big chunk of an association's churn. And while most associations send out that routine welcome email, their member onboarding experience leaves much to […]

Generative AI – a Game Changer for Associations?

When we look at the uses of artificial intelligence (AI) today, the vast majority of the examples fall under the category of generative AI. It’s the technology behind popular tools like ChatGPT, Midjourney and AIVA and is one of the most accessible entry points for people experimenting with AI. And while you don’t have to […]

Introducing Betty Bot – The Association AI Chatbot

Association professionals have tons of questions – from how to better engage with their members to tips for starting a professional development program within their organization. And finding solutions or guidance is often the main reason they visit our sites.  But the real question is, are they getting that from your site? At Sidecar, we […]

6 Key Strategies for Building an Engaging Community

A community isn’t built, it’s earned. It offers a sense of belonging to your audience, allowing them to feel part of something bigger than themselves. In our previous blog, we discussed what sets your audience and your community apart. The biggest takeaway – your audience consumes your content, but your community engages in it and uses […]

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